{"product_id":"italian-roast","title":"Zero Hour","description":"\u003cstrong\u003eZERO HOUR  Dark Roast  Zero Hour is our darkest roast — forged for those who don’t wait for permission and don’t back down when it matters most. This slow-roasted blend of specialty-grade Arabica and Robusta delivers a heavy, commanding cup with deep body and relentless intensity.  Expect bold, smoky character with a powerful caffeine punch, balanced by a smooth finish that holds the line without compromise. This is coffee built for early mornings, long nights, and moments when failure isn’t an option.  Drink it black. Stay sharp. Move with purpose.\u003c\/strong\u003e","brand":"Hard to Kill Coffee Company","offers":[{"title":"Whole Bean \/ 12oz","offer_id":52892190015853,"sku":"C-TITALIAN ROAST-WH-12OZ-BL","price":18.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0971\/0787\/0061\/files\/zero_hour.png?v=1767295898","url":"https:\/\/hardtokillcoffeecompany.com\/products\/italian-roast","provider":"Hard to Kill Coffee Company","version":"1.0","type":"link"}